
Results-focused practices for people who want to actually do better…
…not just make numbers look good
Sara Lobkovich is a strategy facilitator and OKR coach helping leaders turn big-picture thinking into measurable progress—for every person in your organization.
I work with:
Leaders, chiefs of staff, and solopreneurs focused on improving human experiences and outcomes.
Who need:
Efficient, effective ways to quickly align and measurably improve performance.
I help them:
Make more strategic decisions, by distilling the most important information teams need to execute down to a single piece of paper
Establish a shared language for high-performance goal setting, from the CEO to the summer intern
Improve employee engagement and impact by connecting the dots on how their work matters.

What good is your strategy doing living in slides?
A lot of strategies look great in decks and docs, but rarely actually answer questions teams need to execute in a results-focused way.
What’s most important?
Why does that matter?
How will we measure progress and success?
It’s time for strategy that actually meets the needs of everyone in the organization: from the C-suite to the summer intern.
Strategy you’ll actually use
The methods I use today were built because I might have struggled with whatever brought you here today, myself. I’m a professional strategist and consultant — I spent much of my career building those beautiful decks and docs for my executive clients. When I became an executive myself, and started leading more complex cross-functional teams, I felt the gaps between the questions strategies answer, and the information implementors actually need.
Now, I help people and teams build strategy with a blend of top-down insight and bottom-up practices that fill the gaps most strategic plans leave wide open, so every person in the organization has the information they need to do their best work… together.
The Connected Strategic Stack
Bridge the gap between vision and results with a one-page strategy you’ll actually use.
No-BS OKRs
Create clear expectations and an inspired objective definition of progress and success… whether you’re a solopreneur or a Fortune 100 CEO.
Who I help
Leaders Who Want Real Change
CEOs, Founders, and Board Leaders who want to be influential changemakers—not just dreaming of a better future, but shaping it.
Strategic Force Multipliers
Chiefs of Staff and Program Leaders responsible for cross-functional alignment, surfacing risks, and ensuring nothing falls through the cracks.
Mission-Driven Entrepreneurs
Solopreneurs and Entrepreneurs building something that matters—balancing urgent daily demands with important long-term vision.
Qualifications
16+ years experience in executive-level strategy roles
Trained 2,000+ OKR Coaches in 300+ organizations worldwide (and counting)
Creator, No-BS OKRs
Author:
“You Are a Strategist: Use No-BS OKRs to Get Big Things Done”
“The No-BS OKRs Workbook PDF”
Credentials
Graduate, OKR Coach Training (Workboard, Inc)
Named an “OKR Master Coach” by a prominent OKR Platform
OKR Mentors Alumni
Nationally Board-Certified Health and Wellness Coach (NBC-HWC) practicing in the area of work/life wellness
Recipient, Post-Graduate Certificate in Positive Psychology Health and Wellness Coaching (College of Executive Coaching)
J.D., Seattle University School of Law
Strategic achievement with strategy facilitator and
OKR Coach Sara Lobkovich
16+
Years as an executive leader in complex creative & technical environments
OKR Master Coach & OKR Mentor
(certified by a leading major OKR platform
and, by OKRMentors.com)
2000+
OKR Coaches trained in 300+ organizations globally

Are No-BS OKRs
right for your organization?
Or, might another approach work better? Answer seven quick questions to reveal your path to clearer direction, better alignment, and real results.
“There has to be a better way.”
If there is one phrase I’ve spent more of my career thinking, it’s that one.
I got my first taste of successful activism when I was nine years old. Now, I have language to say that I’m “justice sensitive,” and over the course of the three decades of my career and counting, I’ve had several careers but have always been a status quo challenger.
Never rebellious for rebelliousness’s sake — I’m actually still a lawyer and rule-follower. Rather, I can’t help but see the ways the world can be less biased, more equitable, and more effectively designed to support human potential rather than as focused on power, privilege, and control as the workplace has been for too long.
I got lucky to find my way into my life’s work in strategy; and then hit the jackpot when I stumbled into the field of coaching. The intersection of the two lets me live and practice my stregths every day. I ask good questions, surface sometimes-uncomfortable but important truths, and help clients develop the intellectual humility, emotional regulation, and deliberate curiosity to help them get clear, focused, and aligned on goals that actually matter. And I go a step further than most strategists: we don’t stop at goal setting; I work with clients to architect and achieve behavior change to increase their odds of goal attainment. Because what good are strategic goals if we write them, and then go back to business as usual?
We don’t stop at goal setting… because what good are strategic goals if we write them, then go back to business as usual?
I've dedicated my career to creating systems and frameworks that make strategy simple, clear, and accessible. I believe that strategy is a mechanism for shared understanding: a way for people to become aware of their mental shortcuts — heuristics — and a mechanism for closing heuristics gaps that might otherwise keep us separate and lacking shared understanding. I develop leader and career development approaches that increase clarity of expectations, collaborative alignment, and shared undertanding. My practices honor how different people actually think and work differently, rather than forcing square pegs into round holes.
This drive has shaped everything from how I approach strategy to how I build teams—recognizing that the most brilliant innovations often come from those who see the world a bit differently from everyone else.
Strategy is a mechanism for shared understanding.
“[You Are A Strategist] will be a game-changing book for neurodivergent brains.”
-S. Katherine Sanders AACG
ADHD Coach + Strategist
“You Are a Strategist”
is now available
eBook on sale now, with print launching May 6th!
Impact. For good.
People call Red Currant Collective when something needs to change. When “we need to be more strategic about this.” When there just has to be a better way.
In times of crisis and challenge, we’re who you want by your side. And we’re even more valuable upstream: we spot issues and craft opportunities to change course for the better before trouble becomes unavoidable.
We are status-quo challengers, rebels and instigators who see the ways the world around us can be shifted to be more just, equitable and healthy for all.
We are Thinkydoers: motivated as much by questions as answers, wired for deep work, and we aren’t satisfied with thought experiments. Our insights drive impact.
Do we sound difficult? We are. No doubt about it. In the best ways.
And because we’re propelled by our purpose, values, curiosity, and empathy, we work with joy, and
doing difficult things together is fun.
Why No-BS OKRs?
As an employee, I struggled to understand what was expected of me.
As an executive, I felt a constant tension between my team’s needs and the sometimes arbitrary, always ambiguous goals and direction we had to align to.
And as a strategist, I struggled to see and communicate the quantitative value and impact of my work.
One day, during a period of burnout, I decided to create one selfish goal, just for my own satisfaction and edification.
Something that both benefitted my work, and increased my enthusiasm to get out of bed and get to work every morning. And that goal happened to be an objectively measurable, stretch goal.
My motivation, curiosity, and creativity came roaring back. I started setting (or clarifying) measurable success criteria for my team’s projects, and whether goals were stretch or mandatory. Win or lose, just seeing quantifiable progress boosted team collaboration and engagement.
A few months in, a colleague mentioned “OKRs” and my mission became:
To make Objectives and Key Results actually work, in real companies.
No-BS OKRs maximize the yield of valuable human labor; increase impact on important human outcomes; and reduce bias and inequity in the workplace by increasing objectivity and reducing reliance on subjectivity.
The motorcycles? You’ll have to email me for that story!
Sara Lobkovich is the founder and principal consultant of Red Currant Collective, LLC.
How we work:
We’re consultants, in a corporate-rebel coach kind of way
True coaching is a client-driven partnership. Our superpower is creating space and comfort with the truth: and asking the questions that help any team in any organization arrive at it. We’re corporate rebels who choose to focus on corporate workplaces to maximize harm reduction and impact at scale. We work more as thought-partners: we can give advice, if you want it, but the best results come more from the questions we ask than the answers we share.
Our goal is client self-sufficiency
First, we align on what success means (together). Then, we build the plan to get there and support your goal achievement. Typically our role is to help you and your team work better together, so we bring a blend of coaching, learning & development and facilitation tools to the table so that you and your team become self-supporting over time.
We’re curious, intuitive, and focused on well-being
Our natural curiosity means we spot opportunities to bring in new and diverse viewpoints to help solve both new and old problems. Our Collective lets us tap subject matter experts across a broad swath of subject matter areas and points of view, to make sure that questions are considered from all angles and nobody is left behind.
Red Currant Collective helps Thinkydoers® and Rebelutionary® Leaders unblock, align and mobilize their resources to achieve the inconceivable.
RCCO’s Values
These values aren't just about doing good - they're about performing better. When people can bring their full selves to work, when bias is replaced with empirical clarity, when truth is valued over power, privilege, or politics; and when everyone has both the accountability and authority to drive change, organizations achieve unprecedented levels of strategic achievement, sustained performance, and positive human impact.
Continuous Improvement
We foster a culture of continuous learning and personal development, where curiousity is encouraged and intellectual humility is expected.
Equity & Justice
We are actively focused on improving equity and justice in our workplace systems and practices.
Candor
The truth is our business (literally), and we build systems and practices to increase candor, conflict handling skills, and resilience in every relationship we touch.
Inclusion & Belonging
We are a diverse and inclusive organization made up of global citizens; we practice inclusion -- the verb -- in everything we do.
Activism
Systems don’t change without individual and collective acts of courage. Our work is applied, not theoretical, to achieve necessary systemic change.
Ownership
We take responsibility for our impact, embrace agency in creating change, and honor the shuman labor by ensuring every person has clear accountability and the authority and agency to match.

Inclusion & Equity Statement
I believe that workplaces are institutions where we can actively and intentionally create the systemic change (and joy) we wish to see in the world—including dismantling white supremacy and the systemic inequity it upholds.
Spaces hosted by Sara Lobkovich and Red Currant Collective are designed to center and uplift introverts, disabled and neurodivergent people, and people with other historically marginalized identities. We create welcoming and affirming spaces for people all across the LGBTQIA+ spectrum—explicitly including transgender, non-binary, genderqueer, neuroqueer, and gender non-conforming individuals, including people who are questioning, exploring, or at any stage of transition or gender expression. Everyone who is committed to creating inclusive, affirming spaces has a seat at the table.
This isn't just a statement—it's literally how we work. I'm committed to creating frameworks and practices that increase access to meaningful and satisfying careers, and that help everyone achieve meaningful impact while being fully and wholly themselves.
Traditional goal-setting, strategic planning, performance evaluation, and incentivization processes have often reinforced inequity through subjective evaluation, bias, and power dynamics. My approach is different: I use clear, accessible, and objective frameworks grounded in curiosity and learning—not judgment, shame, or blame. The goal is to remove barriers and create pathways to success for all.
If you have any accessibility needs or accommodations that would help you engage more fully with my services, please contact me. I'm committed to making my work accessible and welcoming, and I value opportunities to learn and improve.