A studio photo of Sara, a 40-something white woman with shoulder-length dark blonde wavy hair. She is smiling. She's wearing a black top and black suit jacket, with dark blue jeans. The background is grey.

Strategic achievement with Strategist and

OKR Coach Sara Lobkovich

Sara Lobkovich is a seasoned strategist, OKR Master Coach, and the creator of the No-BS OKRs methodology. With over 16 years of executive leadership experience in complex creative and technical environments, Sara brings a unique blend of pragmatic wisdom and innovative thinking to strategic planning and goal achievement.

Key Highlights:

Sara's approach resonates particularly with analytical minds, introverted leaders, and organizations seeking measurable, meaningful change. Her mission is to help every changemaker find clarity, alignment, and fulfillment in their strategic journey.

16+

Years as an executive leader in complex creative & technical environments

A ribbon, signifying OKR Master Coach and OKR Mentor certification.

OKR Master Coach & OKR Mentor

(certified by a leading major OKR platform
and, by OKRMentors.com)

2000+

OKR Coaches Trained

Is my approach to No-BS OKRs

right for your organization?

Or, might another approach work better? Answer seven quick questions to reveal your path to clearer direction, better alignment, and real results.

“There has to be a better way.”

If there is one phrase I’ve spent more of my career thinking, it’s that one.

I got my first taste of successful activism when I was nine years old. Now, I have language to say that I’m “justice sensitive,” and over the course of the three decades of my career and counting, I’ve had several careers but have always been a status quo challenger.

Never rebellious for rebelliousness’s sake — I’m actually still a lawyer and rule-follower. Rather, I can’t help but see the ways the world can be less biased, more equitable, and more effectively designed to support human potential rather than as focused on power, privilege, and control as the workplace has been for too long.

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I got lucky to find my way into my life’s work in strategy; and then hit the jackpot when I stumbled into the field of coaching. The intersection of the two lets me live and practice my stregths every day. I ask good questions, surface sometimes-uncomfortable but important truths, and help clients develop the intellectual humility, emotional regulation, and deliberate curiosity to help them get clear, focused, and aligned on goals that actually matter. And I go a step further than most strategists: we don’t stop at goal setting; I work with clients to architect and achieve behavior change to increase their odds of goal attainment. Because what good are strategic goals if we write them, and then go back to business as usual?

We don’t stop at goal setting… because what good are strategic goals if we write them, then go back to business as usual?

I've dedicated my career to creating systems and frameworks that make strategy simple, clear, and accessible. I believe that strategy is a mechanism for shared understanding: a way for people to become aware of their mental shortcuts — heuristics — and a mechanism for closing heuristics gaps that might otherwise keep us separate and lacking shared understanding. I develop leader and career development approaches that increase clarity of expectations, collaborative alignment, and shared undertanding. My practices honor how different people actually think and work differently, rather than forcing square pegs into round holes.

This drive has shaped everything from how I approach strategy to how I build teams—recognizing that the most brilliant innovations often come from those who see the world a bit differently from everyone else.

Strategy is a mechanism for shared understanding.

Impact. For good.

In the background is a very pale black squiggly drawing with the gaps where the lines overlap filled in with color -- blue, and soft red. Over the top is a more organized, straight line with 90 degree turns, moving from a start point to a finish poin

People call Red Currant Collective when something needs to change. When “we need to be more strategic about this.” When there just has to be a better way.

In times of crisis and challenge, we’re who you want by your side. And we’re even more valuable upstream: we spot issues and craft opportunities to change course for the better before trouble becomes unavoidable.

We are status-quo challengers, rebels and instigators who see the ways the world around us can be shifted to be more just, equitable and healthy for all.

We are Thinkydoers: motivated as much by questions as answers, wired for deep work, and we aren’t satisfied with thought experiments. Our insights drive impact.

Do we sound difficult? We are. No doubt about it. In the best ways.

And because we’re propelled by our purpose, values, curiosity, and empathy, we work with joy, and

doing difficult things together is fun.

A photograph of a white woman with long wavy red hair, wearing glasses. She is smiling, and looking off camera to the right. She is wearing a blue blouse, and you can see a bird tattoo on her arm.

“How did you get so into OKRs?”

There is no single question I am asked more often than that one. I shared part of the story in a preview of the first chapter of my upcoming book, You Are A Strategist: Use No-BS OKRs to Get Big Things Done (join the pre-launch list here).

And there’s a more personal, activist answer, too:

I spent the first 20+ years of my career overachieving to compensate for being baffled by corporate workplace expectations. When I transitioned into executive leadership myself, determined to not repeat that pattern, I started using Objectives and Key Results (OKRs) to create clearer definitions of success and progress for my team and my own personal work.

Deciding on and working toward my own objective measures of progress and success increased my confidence, resilience, and career satisfaction; and helped reduce my emotional reactivity and frustration in my work. OKRs helped me become a better and more balanced leader, and now I’d love to share my toolkit with you.

Sara Lobkovich is the founder and principal consultant of Red Currant Collective, LLC.

How we work:

 

We’re consultants, in a corporate-rebel coach kind of way

True coaching is a client-driven partnership. Our superpower is creating space and comfort with the truth: and asking the questions that help any team in any organization arrive at it. We’re corporate rebels who choose to focus on corporate workplaces to maximize harm reduction and impact at scale. We work more as thought-partners: we can give advice, if you want it, but the best results come more from the questions we ask than the answers we share.

Our goal is client self-sufficiency

First, we align on what success means (together). Then, we build the plan to get there and support your goal achievement. Typically our role is to help you and your team work better together, so we bring a blend of coaching, learning & development and facilitation tools to the table so that you and your team become self-supporting over time.

We’re curious, intuitive, and focused on well-being

Our natural curiosity means we spot opportunities to bring in new and diverse viewpoints to help solve both new and old problems. Our Collective lets us tap subject matter experts across a broad swath of subject matter areas and points of view, to make sure that questions are considered from all angles and nobody is left behind.

Red Currant Collective helps Thinkydoers and status quo challengers unblock, align and mobilize their resources to achieve undeniable impact.

RCCO’s Values

These values aren't just about doing good - they're about performing better. When people can bring their full selves to work, when bias is replaced with empirical clarity, when truth is valued over power, privilege, or politics; and when everyone has both the accountability and authority to drive change, organizations achieve unprecedented levels of strategic achievement, sustained performance, and positive human impact.

Continuous Improvement

We foster a culture of continuous learning and personal development, where curiousity is encouraged and intellectual humility is expected.

Equity & Justice

We are actively focused on improving equity and justice in our workplace systems and practices.

Candor

The truth is our business (literally), and we build systems and practices to increase candor, conflict handling skills, and resilience in every relationship we touch.

Inclusion & Belonging

We are a diverse and inclusive organization made up of global citizens; we practice inclusion -- the verb -- in everything we do.

Activism

Systems don’t change without individual and collective acts of courage. Our work is applied, not theoretical, to achieve necessary systemic change.

Ownership

We take responsibility for our impact, embrace agency in creating change, and honor the shuman labor by ensuring every person has clear accountability and the authority and agency to match.

Have questions? Drop me a note.