Podcast Feature: Mastering OKRs—How to Set Goals and Measure What Matters

Written By Sara Lobkovich

Sara Lobkovich on Full Time Freedom Podcast

Published: September 9, 2024

In the illuminating episode of the Full Time Freedom Podcast titled "Mastering OKRs: How to Set Goals and Measure What Matters With Sara Lobkovich," Sara delivers a refreshingly honest look at the goal-setting framework that powers the world's leading companies. As a strategy coach and OKR activist, she cuts through the complexity surrounding Objectives and Key Results, revealing why this approach transforms wishful thinking into strategic execution. The conversation explores the crucial difference between activity-focused metrics and outcome-driven measurement, offering concrete guidance on setting powerful objectives that actually drive performance. Lobkovich shares her No-BS approach to tracking what matters, emphasizing that effective goal achievement isn't about increasing workload but about focusing resources on what creates real impact. Her insights provide exceptional value for executives seeking organizational transformation, program leaders aiming to uplevel their strategy skills, and those who feel like "square pegs" in traditional business environments. Listeners of the Full Time Freedom Podcast will walk away with a clear roadmap for implementing OKRs that create alignment without bureaucracy, replacing subjective evaluation with empirical clarity that transforms strategic vision into undeniable results.

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Sara is sitting on a brown sofa, by a window. Her tattooed right arm is resting on the sofa back. Outside the window and behind her is greenery. She's smiling subtly at the camera. Her hair is medium-length, wavy, and dark blonde.

About Sara Lobkovich

Strategist, Coach, Speaker/Facilitator

Sara Lobkovich helps unconventional and strategic thinkers build confidence, courage and connected strategic plans to help them turn their brilliant insights into undeniable results.

She picks up where other strategists leave off: facilitating culture and behavior change to help you actually achieve your strategy, instead of it sitting on a shelf.

Sara also develops frameworks that enable people whose identity, cognitive style or values put us at odds with mainstream (American) business culture to set and achieve big, bold goals (no matter what personal or environmental challenges they face).

Sara Lobkovich
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